In this episode, I interview Sandy Boucher, the CEO of PetPremium - the newest pet insurance company in the United States. We talk about: Sandy's background before coming to the pet insurance industry. PetPremium's philosophy of marketing pet insurance. Why PetPremium chose The Hartville Group to administer their policies and the advantages of starting up this way vs. starting from scratch. Specifics about their policies, what's covered, available maximums, deductibles, copays, etc. Which plans have available riders for wellness care... Read more →